We often tell people they need a purpose , or a goal for their website. It definitely helps to clarify just what you want your website to accomplish. At Pleth, we use Google Analytics , one of the most commonly used tracking tools, that is provided free of charge by Google.
Let’s face it—social media isn’t going anywhere. And as a businessperson, why would you want it to? While your marketing strategy should not ignore other mediums, it should include social media. Why?
What companies need now are ways to differentiate themselves, one of which is by having a website that generates leads. Generating leads on a website is not a passive task—it takes time, skill and intention.
Once we have launched your website, maintenance becomes priority. Just as when you purchase a new car or house, there is need for general maintenance and upkeep, and the same is true for your new website.
Launching a website is one of the most satisfying part of the custom website design process. However, it is not a quick, easy process. Launching a website at Pleth includes four different, yet complementary steps for the Pleth team.
What is content? Why is it important? Who is a professional copywriter? How should content be planned?
Once your project has been scoped and the content hierarchy has been established, the fun part begins—making it visual. At Pleth, our sites are custom designed and developed, meaning we design your website from scratch and one of our developers makes it a reality using the latest technology.
With the dramatic increase in digital marketing over the past decade, it is crucial for a business or organization to have a user-friendly, informative, functional website. This is a large task and one that we don’t take lightly.
Did you know that Google provides a lot of information about your website that can help you get the most for your investment?
A few weeks ago Team Pleth took home some bling from the Vegas-themed American Advertising Awards Gala held at the Jonesboro Hilton Garden Inn.